AI Marketing · 2026
uleads
We replaced an agency's freelancer-driven content model with a repeatable, in-house AI video engine system.
The challenge
uleads relied on outsourcing every piece of UGC-style video content to freelancers. It was slow, expensive, and impossible to scale predictably — every new campaign meant another round of briefs, revisions, and invoices.
What we built
Because AI video generation is becoming so good that it is hard to even tell the difference between AI and human-created content, we designed a repeatable system and the tooling to run it in-house:
- Mapped multiple SOPs — trained their team and documented, repeatable processes for producing content at volume.
- Custom internal tool — a prompt-generation app purpose-built for their AI video workflow.
- Repeatable AI video pipeline — content generated at scale instead of commissioned one-off.
The outcome
Content at scale and an estimated ~2x — or more — revenue growth, produced in-house instead of outsourced.
Things have been unreal absolute game changer in terms of what we are doing. To put it in perspective possibly more then have doubled our revenue as an agency becuase we can just push content for way faster for way less.
Co-Founder, uleads
~2x
Est. rev growth
Content at scale, without the freelancer bill?
We train and build the systems and tools that let you produce at volume in-house.
